Lisa from BLACKPINK has the most followers of any K-pop idol on Instagram, with 106 million people following her. She’s also the first Asian woman to reach 100 million followers.
In this article, we’re showing you the top 10 most-followed K-pop idols. You’ll see why BLACKPINK dominates the rankings, how BTS members maintain strong positions even during military service, and how newer generation idols are rising with better content strategies.
Who Is the Most Followed K-pop Idol On Instagram?
Lisa from BLACKPINK is the most followed Kpop Idol on Instagram with approximately 106 million followers. She’s not just leading in K-pop, she’s among the most influential social media personalities globally. This achievement extends well beyond the music industry, placing her in the same conversation as major international celebrities and fashion icons.
BLACKPINK shows remarkable collective strength with all four members securing positions within the top 10. Jennie sits in second place with 89 million followers, Rosé has 84.4 million, and Jisoo maintains 80.3 million. This consistent top-tier performance demonstrates the group’s sustained global appeal and individual star power that extends beyond their collective work.
Complete Ranking: Top 10 Most Followed K-pop Idols On Instagram 2026
Here’s the current ranking of the most followed idols of Kpop. These numbers change regularly, but this gives you a clear picture of where everyone stands.
| Rank | Name | Group/Solo | Instagram Handle | Followers (millions) |
|---|---|---|---|---|
| 1 | Lisa | BLACKPINK | @lalalalisa_m | 106 |
| 2 | Jennie | BLACKPINK | @jennierubyjane | 89 |
| 3 | Rosé | BLACKPINK | @roses_are_rosie | 84.4 |
| 4 | Jisoo | BLACKPINK | @sooyaaa__ | 80.3 |
| 5 | V | BTS | @thv | 70 |
| 6 | Jimin | BTS | @j.m | 55 |
| 7 | J-Hope | BTS | @uarmyhope | 53 |
| 8 | Jin | BTS | @jin | 52 |
| 9 | Suga | BTS | @agustd | 51.3 |
| 10 | Cha Eunwoo | ASTRO | @eunwo.o_c | 48 |
BLACKPINK and BTS clearly dominate Instagram. Lisa’s 17 million follower gap over Jennie shows her exceptional reach.
1. Lisa (BLACKPINK): 106 Million
| Category | Details |
|---|---|
| Group | BLACKPINK |
| Birth Date | March 27, 1997 |
| Instagram Account | lalalalisa_m |
| Key Strengths | Dance mastery, fashion icon, viral content creator |
| Solo Highlights | “LALISA,” “Money,” “Rockstar,” Alter Ego album |
| Major Partnerships | CELINE, BVLGARI, Louis Vuitton |
| Signature Appeal | Thai representation, trendsetting style, global ambassador status |
Lisa remains the most-followed K-pop artist on Instagram. Her roles as global ambassador for Celine, Bulgari, and Louis Vuitton have made her a fashion authority.
Her Instagram balances high-fashion content with personal moments effectively. Professional photoshoots for major fashion houses mix with candid glimpses of her daily life, including time with her pets and friends. Her dance videos consistently go viral, demonstrating her understanding of platform algorithms and audience preferences.
2. Jennie (BLACKPINK): 89 Million
| Category | Details |
|---|---|
| Group | BLACKPINK |
| Birth Date | January 16, 1996 |
| Instagram Account | @jennierubyjane |
| Key Strengths | Rap versatility, luxury aesthetic, creative vision |
| Solo Highlights | “SOLO,” “Ruby,” Odd Atelier founder |
| Major Partnerships | Chanel, Calvin Klein |
| Signature Appeal | High-fashion influence, entrepreneurial mindset, trendsetter |
Jennie’s “Human Chanel” title shows in her curated Instagram. Each post maintains editorial-level quality and visual consistency.
She posts selectively, making each update impactful when it appears. Her feed combines luxury fashion campaigns with her fashion brand Odd Atelier and glimpses into her musical creative process. This approach showcases her evolution from idol to entrepreneur and creative director.
3. Rosé (BLACKPINK): 84.4 Million
| Category | Details |
|---|---|
| Group | BLACKPINK |
| Birth Date | February 11, 1997 |
| Instagram Account | @roses_are_rosie |
| Nationality | New Zealand (Korean descent) |
| Key Strengths | Soulful vocals, artistic authenticity, guitar skills |
| Solo Highlights | “On The Ground,” “APT.” with Bruno Mars |
| Major Partnerships | Saint Laurent, Tiffany & Co. |
| Signature Appeal | Emotional resonance, relatable charm, musical depth |
Rosé’s Instagram has an ethereal, artistic quality that matches her musical identity. The visual flow throughout her feed creates an immersive experience.
Her content prioritizes authenticity and emotional connection above all else. Posts feature soft lighting, natural settings, and candid moments that convey warmth and accessibility. Her “APT” collaboration with Bruno Mars generated massive engagement, with genuine enthusiasm visible throughout her posts about the project. Fashion content featuring Saint Laurent maintains high production value while feeling organic to her personal style rather than forced promotional material.
4. Jisoo (BLACKPINK): 80.3 Million
| Category | Details |
|---|---|
| Group | BLACKPINK |
| Birth Date | January 3, 1995 |
| Instagram Account | @sooyaaa__ |
| Key Strengths | Visual elegance, acting talent, vocal stability |
| Solo Highlights | “FLOWER,” “ME,” Snowdrop K-drama |
| Major Partnerships | Dior, Cartier |
| Signature Appeal | Sophisticated beauty, multi-talented artistry, timeless charm |
Jisoo’s Instagram reflects sophisticated elegance with unexpected moments that show personality depth beyond her polished image.
Her content balances multiple career dimensions seamlessly: music, acting, and fashion all get equal representation. Dior campaign imagery showcasing refined elegance appears alongside lighter, humorous content that builds relatability with her audience. Her acting work in Snowdrop expanded her reach beyond traditional K-pop fans, and she strategically integrates this acting content into her feed to maintain cross-platform appeal.
5. V (BTS): 70 Million
| Category | Details |
|---|---|
| Group | BTS |
| Birth Date | December 30, 1995 |
| Instagram Account | @thv |
| Key Strengths | Deep vocals, artistic photography, mysterious aura |
| Solo Highlights | “Layover” album, “Slow Dancing,” drama OSTs |
| Major Partnerships | CELINE, Cartier |
| Signature Appeal | Aesthetic curator, global heartthrob, fashion forward |
V’s Instagram works as a visual portfolio. His photography shows professional-level composition and artistic consideration.
His content emphasizes artistic expression over conventional celebrity posting habits. Museum visits, architectural photography, and film-inspired imagery dominate his feed, creating an intellectually engaging experience for followers. He posts quality over quantity, with each update carefully considered and generating significant impact when it drops. His CELINE partnership content demonstrates his unique fashion perspective, skillfully blending vintage and contemporary aesthetics.
Also read: BTS Most Viewed Song
6. Jimin (BTS): 55 Million
| Category | Details |
|---|---|
| Group | BTS |
| Birth Date | October 13, 1995 |
| Instagram Account | @j.m |
| Key Strengths | Contemporary dance, emotional vocals, graceful charisma |
| Solo Highlights | “FACE” album, “Like Crazy,” “Who” |
| Major Partnerships | Dior, Tiffany & Co. |
| Signature Appeal | Vulnerability meets strength, dance artistry, warm personality |
Jimin’s Instagram captures his duality, powerful performance skills combined with emotional vulnerability and personal warmth.
His content strategy focuses on emotional connection and fan engagement above everything else. Practice videos, behind-the-scenes documentation, and intimate photography create a sense of shared journey with his audience. His Dior partnership has introduced elevated fashion content that integrates naturally into his existing aesthetic without feeling forced. Captions frequently include direct messages to fans (ARMY), demonstrating genuine appreciation and fostering strong community bonds. Dance content showcases his technical excellence while remaining accessible and engaging.
7. J-Hope (BTS): 53 Million
| Category | Details |
|---|---|
| Group | BTS |
| Birth Date | February 18, 1994 |
| Instagram Account | @uarmyhope |
| Key Strengths | Hip-hop choreography, upbeat energy, creative production |
| Solo Highlights | “Jack In The Box,” “Hope World,” festival headliner |
| Major Partnerships | Louis Vuitton |
| Signature Appeal | Infectious positivity, street style, artistic innovation |
J-Hope’s Instagram reflects his positive energy and vibrant personality. Content consistently conveys optimism and creative enthusiasm.
His strategy includes substantial dance content, Louis Vuitton fashion collaborations, and spontaneous moments that capture his characteristic warmth and energy. The feed demonstrates his artistic evolution clearly, particularly visible in “Jack In The Box” era content that showcased more complex creative directions compared to his earlier work.
Do you know J-Hope from BTS is one of the oldest members? Find more details within our guide on BTS members age order.
8. Jin (BTS): 52 Million
| Category | Details |
|---|---|
| Group | BTS |
| Birth Date | December 4, 1992 |
| Instagram Account | @jin |
| Key Strengths | Vocal power, comedic timing, visual appeal |
| Solo Highlights | “The Astronaut” (with Coldplay), “Running Wild” |
| Major Partnerships | Multiple endorsements post-military |
| Signature Appeal | Humor balanced with sincerity, elder brother energy, timeless looks |
Jin’s Instagram balances confident visual presentation with self-aware humor. This mix prevents his content from feeling overly serious despite his striking appearance.
Professional photoshoots with high production value appear alongside lighthearted, self-deprecating content that showcases his personality beyond the visual appeal. His post-military return has been well-documented on Instagram, showing renewed energy and enthusiasm for reconnecting with fans after his service. The Coldplay collaboration “The Astronaut” received thoughtful documentation on his feed, balancing professional promotion with genuine emotional expression about the project’s personal significance.
9. Suga (BTS): 51.3 Million
| Category | Details |
|---|---|
| Group | BTS |
| Birth Date | March 9, 1993 |
| Instagram Account | @agustd |
| Key Strengths | Lyrical depth, production mastery, raw authenticity |
| Solo Highlights | “D-DAY,” Agust D persona, global tour |
| Major Partnerships | Valentino, NBA ambassador |
| Signature Appeal | Thoughtful artistry, understated coolness, musical versatility |
Suga’s Instagram has minimalist aesthetics and artistic introspection. It reflects the creative persona he builds through his Agust D work.
His content prioritizes meaningful posts over frequent updates, focusing on quality and substance. Valentino partnership content maintains his characteristically understated aesthetic rather than embracing flashy luxury presentations.
10. Cha Eunwoo (ASTRO): 48 Million
| Category | Details |
|---|---|
| Group | ASTRO |
| Birth Date | March 30, 1997 |
| Instagram Account | @eunwo.o_c |
| Key Strengths | Flawless visuals, acting range, vocal talent |
| Career Highlights | “True Beauty,” “A Good Day to Be a Dog” dramas |
| Major Partnerships | Dior Beauty |
| Signature Appeal | Clean-cut image, multi-industry presence, heartthrob status |
Cha Eunwoo’s Instagram showcases his visual appeal while demonstrating his multi-faceted career across music, acting, and modeling.
His content goes beyond appearance-focused posts, showcasing the full range of his talents. K-drama content draws substantial audiences beyond traditional K-pop fans, creating valuable cross-platform appeal that expands his reach. His ability to build 48 million followers despite ASTRO not originating from a major entertainment company demonstrates the power of individual star quality combined with smart social media strategy.
Most Followed Female K-pop Artist On Instagram Beyond BLACKPINK
Other female idols have built impressive Instagram presences with distinct approaches and substantial followings.
1. IU – 33.5M Followers
IU maintains her position as one of Korea’s most beloved solo artists. Her Instagram reinforces her “Nation’s Little Sister” reputation through authentic, warm content.
Professional material from acting roles and music releases mixes with personal moments that feel genuine. Her brand partnerships with companies like Estée Lauder show commercial appeal while maintaining relatability.
2. Karina (aespa) – 23.1M Followers
Karina represents 4th generation success. She hit 10 million followers in just 235 days, the fastest milestone among 4th generation female idols.
Her Instagram captures “it-girl” energy through high-fashion content featuring Prada and YSL. The aesthetic is modern, bold, and confident.
3. Suzy (miss A) – 20.4M Followers
Suzy’s industry longevity translates into sophisticated content strategy. Her 20.4 million followers reflect sustained relevance across multiple career phases.
As the original “Nation’s First Love,” she maintains emotional connection through K-drama content, music updates, and personal moments.
4. Jeon Somi – 18.9M Followers
Somi’s Instagram has a youthful, energetic appeal that resonates with Gen Z. Her 18.9 million followers engage with content mixing song releases, fashion looks, and candid moments.
Her multicultural background (Korean-Canadian) gives her global appeal. Strong cross-platform strategy between YouTube and Instagram amplifies reach.
5. Taeyeon (Girls’ Generation) – 18.6M Followers
Taeyeon shows 2nd generation longevity. Her 18.6 million followers prove early generation stars can maintain relevance through evolved content strategies.
Vocal content, pet features, and relatable selfies create an intimate atmosphere. Her successful solo career gets authentic documentation on Instagram.
Other Top Most Followed Kpop Artist Male
Male artists from other groups have built substantial followings through strategic content and authentic personality.
1. RM (BTS) – 47.7M Followers
RM’s Instagram works as an intellectual and artistic portfolio. Museum visits, art installations, and philosophical reflections appeal to culturally engaged audiences.
His 47.7 million followers appreciate the thoughtfulness in his posts. Recent solo album “Right Place, Wrong Person” debuted at No. 5 on Billboard 200.
2. Jackson Wang (GOT7) – 33.1M Followers
Jackson Wang has built a global presence. His 33.1 million followers come from diverse international markets.
His background as a former professional fencer adds a unique dimension. As founder and CEO of Team Wang, his content incorporates entrepreneurial aspects alongside music.
3. Felix (Stray Kids) – 26.7M Followers
Felix’s distinctive combination of deep voice with delicate visual features creates compelling contrast. With approximately 26.7 million followers, he ranks among the fastest-growing 4th generation male idols.
His Louis Vuitton house ambassador role generates high fashion content, including Paris Fashion Week appearances.
4. G-DRAGON – 24.9M Followers
G-DRAGON maintains legendary status with approximately 24 million followers. His Instagram presence is as iconic as his musical legacy.
His Chanel ambassadorship and “millennial Michael Jackson” designation reflect his fashion and cultural influence. He posts infrequently but each update creates impact.
5. Hyunjin (Stray Kids) – 24.2M Followers
Hyunjin has established himself as a premier visual talent. Approximately 24.8 million followers engage with his artistically-focused content.
Vogue recognition of his fashion week presence validates his style authority. His feed features high-fashion imagery, artistic dance content, and creative photography.
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Conclusion: Lisa Tops The List For Most Followed K-pop Idol
Lisa from BLACKPINK remains the most-followed K-pop idol on Instagram with over 106 million followers. She made history as the first K-pop artist and first Asian female to surpass 100 million followers.
BLACKPINK’s dominance occupying all top four positions validates their approach to individual brand development. BTS members maintain strong positions despite military service, showing loyal fanbases and lasting relevance.
Instagram has become the primary digital stage where K-pop’s biggest stars showcase their personalities. As 2026 continues, follower counts will evolve, new artists will emerge, and records will be broken.
FAQs
K-pop idols benefit from built-in fanbases, strategic content mixing professional shoots with personal moments, major brand collaborations that attract non-fans, and coordinated fan campaigns during comebacks.
BLACKPINK dominates with approximately 360 million combined followers across all four members.
Instagram followers indicate global reach and influence but represent only one metric. True popularity assessment requires examining album sales, streaming numbers, concert attendance, and brand value alongside social media presence.
Absolutely. Lisa (Thai) leads all K-pop with 106 million followers, while Jackson Wang (Chinese) and Felix (Australian) also maintain massive followings.
Behind-the-scenes photos, high-quality selfies, fashion and brand content, dance videos, and personal moments (pets, friends) perform best. The most successful idols balance polished professional content with authentic personal glimpses.
